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Product to Product

Roadmunk

34
Followers
123
Plays
Product to Product

Product to Product

Roadmunk

34
Followers
123
Plays
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About Us

At Roadmunk, we build a product management platform for product people (beautiful + collaborative roadmapping software); and as part of the product management community, we’ve seen how open product people are to helping their peers. They share their own experiences of working in product, both the good and the bad, in very honest ways. We decided to take the candid conversations that are happening in product communities on Reddit and Slack and Medium – and turn them into an interview podcast. We have really cool interviews coming up with product managers, designers, marketers and the odd engineer, too.

Latest Episodes

Ditch the MVP, embrace the MLP and listen to your users - Veronica Hudson @ Twilio

(Disclaimer: These episodes were recorded prior to the coronavirus outbreak as well as the Black Lives Matter marches.) Ditch the MVP, embrace the MLP and listen to your users, says Veronica Hudson, senior PM at Twilio at the time of the interview (She’s now at ActiveCampaign in the senior PM role.). A product can be viable, but are customers going to use it? She says PMs should figure out what the problem you’re solving is and pinpoint who you can solve it most widely for. The goal of an MLP is to be able to release an open beta and not feel like there needs to be a gatekeeper of who can use it, Veronica adds. Also in this episode, listen to how Veronica, who originally worked in NYC’s book publishing industry, finds the evolution of female pop stars like Jennifer Lopez and Robyn to be inspirational. For Veronica, quantitative and qualitative feedback work hand in hand. She suggests PMs spend time with support teams to learn what hacks they’re teaching users and you’ll find underlying customer problems that the data can’t tell you.

32 MIN5 d ago
Comments
Ditch the MVP, embrace the MLP and listen to your users - Veronica Hudson @ Twilio

Focusing on the wrong customer segment? Fire them - Asheesh Birla @ Ripple

(Disclaimer: These episodes were recorded prior to the coronavirus outbreak.) Fire the customer if you need, says Asheesh Birla, Ripple’s SVP of Product, when talking about the importance of customer segmentation. Asheesh says if your company is going after the wrong customer and fixated on why they’re unhappy, it’s time to re-evaluate if they’re a fit for your product. Instead, the winning Venn diagram in his opinion is this: a customer segment whose pain points your product can easily solve. Also in this episode, find out how early in Asheesh’s career he volunteered to carry luggage on a work trip for Thomson Reuter’s COO (who was 20 levels higher than him on the org chart at that time!) and how he was able to gain a mentor through that. For Asheesh, product teams who are too tactical in their daily triage miss the forest for the trees. He says you need to understand whether the landscape is changing in a macro way or if a new competitor is coming in. Your product org may be making incremental changes, but startups need to make massive changes to be successful, he adds.

32 MINJUN 2
Comments
Focusing on the wrong customer segment? Fire them - Asheesh Birla @ Ripple

10X better (than competition) or bust - Jeetu Patel @ Box

(Disclaimer: These episodes were recorded prior to the coronavirus outbreak.) Build a product that’s 10X better than your competition, said Jeetu Patel, Box’s Chief Product and Chief Strategy Officer, in the new episode of Roadmunk’s Product to Product podcast. Jeetu says in order to do this, a product company shouldn’t obsess about the competition, but should focus on their customers. He adds that if you’re just replicating another product, a user won’t see the value in switching their behaviour since it doesn’t solve their problems any differently. Also in this episode, find out how Jeetu went from making $4.25 an hour as a waiter to investing in his first company at age 22 with a $250,000 loan in hand and then moving onto being a senior technology executive whose company has 70M users and 100,000 customers. Jeetu also cautions teams to avoid the shiny object syndrome where they’re chasing the thrill of new features. There’s a balance, but make sure your core product is g...

34 MINMAY 19
Comments
10X better (than competition) or bust - Jeetu Patel @ Box

Your mission justifies why ideas are prioritized - Christine Yoon @ Hubspot

(Disclaimer: These episodes were recorded prior to the coronavirus outbreak.) We’re back with another episode of Product to Product, a podcast brought to you by Roadmunk. In this episode, Christine Yoon, a Product Manager within Hubspot’s Business Enablement team, says having a solid mission is critical to justifying why an idea is prioritized. This mission is what makes it easier to say no to requests that don’t fall directly inline with the goal. As a PM, Christine likes to start by using customer journey maps to understand the daily friction points that a user will face. With this understanding, she believes it helps product teams gain empathy when making decisions. Her process with feedback and idea management is to analyze the feedback using a product prioritization matrix and then using an additional filter of weighted scorecards to validate the importance with stakeholders.

27 MINMAY 5
Comments
Your mission justifies why ideas are prioritized - Christine Yoon @ Hubspot

Customer feedback points out problems, PMs find solutions - Niki Agrawal @ Bumble

Hey product people, (Disclaimer: These episodes were recorded prior to the coronavirus outbreak.) We’re back with another episode of Product to Product, a podcast brought to you by Roadmunk. In this episode, Niki Agrawal, a PM at Bumble, says while users influence most of the problems Niki’s team looks to solve, it’s up to the PMs and stakeholders that have influence to determine what will actually be shipped. With Niki’s team, they also take the input from their BI (business intelligence) group that has more insight into user feedback. She adds that their product team collects data through monitoring social media and app store reviews as well as outbound user research. One of the Bumble features Niki helped launch was photo verification, which came from users wanting to make sure they were safe when meeting people from the app. The process of creating the photo verification feature included receiving feedback through user testing.

30 MINAPR 21
Comments
Customer feedback points out problems, PMs find solutions - Niki Agrawal @ Bumble

Feedback + idea management is half science, half art - Rose Yao @ Google Maps Platform

(Disclaimer: These episodes were recorded prior to the coronavirus outbreak.) Season 6 of Product to Product is back with episode 2. This season, we’re talking about feedback and idea management. In this episode, Rose Yao, a Senior Director of Product at Google Maps Platform, says feedback and idea management is part science and part art. PMs can look at data to determine the ROI and impact the feature will have, but it’s also important to seek out patterns, she says. Propose big questions like: “Where is the world going?” and take it from there. Rose adds that in order to get insightful feedback, you should design the user study just as thoughtfully as you’re designing your product. Otherwise, you’re creating an echo chamber of what you think is important instead of focusing on the user. She says that when it comes to collecting feedback, there’s nothing more powerful than talking to the users of your product.

37 MINAPR 7
Comments
Feedback + idea management is half science, half art - Rose Yao @ Google Maps Platform

Customer driven roadmapping - Latif Nanji @ Roadmunk

Season six of Roadmunk’s Product to Product podcast is back and we’ve given it a refresh! A new format, host and style. Thank you so much for following along and listening to our previous episodes. We really appreciate it. This season, we’re talking about feedback and idea management. How does your team go from feedback to feature? And that isn’t the only new thing at Roadmunk. We’re also super excited to share the feedback and idea management suite we just shipped. Now with Roadmunk, you can: Capture, manage and analyze customer feedback in one organized place Create a backlog of customer-validated product ideas Systematically surface high-impact ideas using built-in prioritization templates Commit to ideas by promoting them to your roadmaps In this season’s kick off episode, Roadmunk’s own co-founder and CEO Latif Nanji chats about how our new feedback and idea management suite will help product teams.

26 MINMAR 24
Comments
Customer driven roadmapping - Latif Nanji @ Roadmunk

A tool kit for hyperscale - Nick Caldwell @ Looker

During rapid growth, a company runs the risk of creating silos and diminishing overall productivity. There needs to be a balance between being independent, yet engaged with company’s business goals, which sometimes means a complete reorganization of the company’s org structure. In this episode, Nick Caldwell, Chief Product Officer at Looker, shares three items in his tool kit for hyperscaling. He says although the tool kit isn’t prescriptive, you can pick and choose what fits best for your company. If you liked what you heard, please rate, review and subscribe! Find us oniTunes,Google Play orSpotify, or wherever you get your podcasts. Or get the latest episodes delivered right to your inbox by subscribinghere.

54 MIN2019 DEC 3
Comments
A tool kit for hyperscale - Nick Caldwell @ Looker

How to retain the all-stars you've hired - David Cutler @ Spotify

After the long, stressful and expensive process of hiring and onboarding a new employee to your team, what comes next is retaining the all-star you’ve just hired. Product companies with a low talent churn creates stronger company culture as well as loyalty. However, building a retention culture isn’t easy and it often takes up a lot of the PM’s time. In this episode, David Cutler, a Product Director at Spotify, says you need to extract the highest value from someone in your product company by figuring out how each individual thrives at work. If you liked what you heard, please rate, review and subscribe! Find us oniTunes,Google Play orSpotify, or wherever you get your podcasts. Or get the latest episodes delivered right to your inbox by subscribinghere.

30 MIN2019 NOV 19
Comments
How to retain the all-stars you've hired - David Cutler @ Spotify

Over communicating is the key to alignment - Priya Wellington @ Medium

Getting stakeholder alignment is an idea in the product world that seems like an obvious objective, but it’s often one of the toughest parts of a PM’s job. It’s worth investing the time to make sure everyone’s on board with your business objectives even if it feels redundant. In this episode, Priya Wellington, the Group PM at Medium, says over communicating is key to aligning stakeholders, especially at media companies where the editorial department is a major stakeholder. She adds that frequent communication, in-person or online, allows people to know they're being heard, even if the ideas aren't acted on right away. If you liked what you heard, please rate, review and subscribe! Find us oniTunes,Google Play orSpotify, or wherever you get your podcasts. Or get the latest episodes delivered right to your inbox by subscribinghere.

27 MIN2019 NOV 5
Comments
Over communicating is the key to alignment - Priya Wellington @ Medium

Latest Episodes

Ditch the MVP, embrace the MLP and listen to your users - Veronica Hudson @ Twilio

(Disclaimer: These episodes were recorded prior to the coronavirus outbreak as well as the Black Lives Matter marches.) Ditch the MVP, embrace the MLP and listen to your users, says Veronica Hudson, senior PM at Twilio at the time of the interview (She’s now at ActiveCampaign in the senior PM role.). A product can be viable, but are customers going to use it? She says PMs should figure out what the problem you’re solving is and pinpoint who you can solve it most widely for. The goal of an MLP is to be able to release an open beta and not feel like there needs to be a gatekeeper of who can use it, Veronica adds. Also in this episode, listen to how Veronica, who originally worked in NYC’s book publishing industry, finds the evolution of female pop stars like Jennifer Lopez and Robyn to be inspirational. For Veronica, quantitative and qualitative feedback work hand in hand. She suggests PMs spend time with support teams to learn what hacks they’re teaching users and you’ll find underlying customer problems that the data can’t tell you.

32 MIN5 d ago
Comments
Ditch the MVP, embrace the MLP and listen to your users - Veronica Hudson @ Twilio

Focusing on the wrong customer segment? Fire them - Asheesh Birla @ Ripple

(Disclaimer: These episodes were recorded prior to the coronavirus outbreak.) Fire the customer if you need, says Asheesh Birla, Ripple’s SVP of Product, when talking about the importance of customer segmentation. Asheesh says if your company is going after the wrong customer and fixated on why they’re unhappy, it’s time to re-evaluate if they’re a fit for your product. Instead, the winning Venn diagram in his opinion is this: a customer segment whose pain points your product can easily solve. Also in this episode, find out how early in Asheesh’s career he volunteered to carry luggage on a work trip for Thomson Reuter’s COO (who was 20 levels higher than him on the org chart at that time!) and how he was able to gain a mentor through that. For Asheesh, product teams who are too tactical in their daily triage miss the forest for the trees. He says you need to understand whether the landscape is changing in a macro way or if a new competitor is coming in. Your product org may be making incremental changes, but startups need to make massive changes to be successful, he adds.

32 MINJUN 2
Comments
Focusing on the wrong customer segment? Fire them - Asheesh Birla @ Ripple

10X better (than competition) or bust - Jeetu Patel @ Box

(Disclaimer: These episodes were recorded prior to the coronavirus outbreak.) Build a product that’s 10X better than your competition, said Jeetu Patel, Box’s Chief Product and Chief Strategy Officer, in the new episode of Roadmunk’s Product to Product podcast. Jeetu says in order to do this, a product company shouldn’t obsess about the competition, but should focus on their customers. He adds that if you’re just replicating another product, a user won’t see the value in switching their behaviour since it doesn’t solve their problems any differently. Also in this episode, find out how Jeetu went from making $4.25 an hour as a waiter to investing in his first company at age 22 with a $250,000 loan in hand and then moving onto being a senior technology executive whose company has 70M users and 100,000 customers. Jeetu also cautions teams to avoid the shiny object syndrome where they’re chasing the thrill of new features. There’s a balance, but make sure your core product is g...

34 MINMAY 19
Comments
10X better (than competition) or bust - Jeetu Patel @ Box

Your mission justifies why ideas are prioritized - Christine Yoon @ Hubspot

(Disclaimer: These episodes were recorded prior to the coronavirus outbreak.) We’re back with another episode of Product to Product, a podcast brought to you by Roadmunk. In this episode, Christine Yoon, a Product Manager within Hubspot’s Business Enablement team, says having a solid mission is critical to justifying why an idea is prioritized. This mission is what makes it easier to say no to requests that don’t fall directly inline with the goal. As a PM, Christine likes to start by using customer journey maps to understand the daily friction points that a user will face. With this understanding, she believes it helps product teams gain empathy when making decisions. Her process with feedback and idea management is to analyze the feedback using a product prioritization matrix and then using an additional filter of weighted scorecards to validate the importance with stakeholders.

27 MINMAY 5
Comments
Your mission justifies why ideas are prioritized - Christine Yoon @ Hubspot

Customer feedback points out problems, PMs find solutions - Niki Agrawal @ Bumble

Hey product people, (Disclaimer: These episodes were recorded prior to the coronavirus outbreak.) We’re back with another episode of Product to Product, a podcast brought to you by Roadmunk. In this episode, Niki Agrawal, a PM at Bumble, says while users influence most of the problems Niki’s team looks to solve, it’s up to the PMs and stakeholders that have influence to determine what will actually be shipped. With Niki’s team, they also take the input from their BI (business intelligence) group that has more insight into user feedback. She adds that their product team collects data through monitoring social media and app store reviews as well as outbound user research. One of the Bumble features Niki helped launch was photo verification, which came from users wanting to make sure they were safe when meeting people from the app. The process of creating the photo verification feature included receiving feedback through user testing.

30 MINAPR 21
Comments
Customer feedback points out problems, PMs find solutions - Niki Agrawal @ Bumble

Feedback + idea management is half science, half art - Rose Yao @ Google Maps Platform

(Disclaimer: These episodes were recorded prior to the coronavirus outbreak.) Season 6 of Product to Product is back with episode 2. This season, we’re talking about feedback and idea management. In this episode, Rose Yao, a Senior Director of Product at Google Maps Platform, says feedback and idea management is part science and part art. PMs can look at data to determine the ROI and impact the feature will have, but it’s also important to seek out patterns, she says. Propose big questions like: “Where is the world going?” and take it from there. Rose adds that in order to get insightful feedback, you should design the user study just as thoughtfully as you’re designing your product. Otherwise, you’re creating an echo chamber of what you think is important instead of focusing on the user. She says that when it comes to collecting feedback, there’s nothing more powerful than talking to the users of your product.

37 MINAPR 7
Comments
Feedback + idea management is half science, half art - Rose Yao @ Google Maps Platform

Customer driven roadmapping - Latif Nanji @ Roadmunk

Season six of Roadmunk’s Product to Product podcast is back and we’ve given it a refresh! A new format, host and style. Thank you so much for following along and listening to our previous episodes. We really appreciate it. This season, we’re talking about feedback and idea management. How does your team go from feedback to feature? And that isn’t the only new thing at Roadmunk. We’re also super excited to share the feedback and idea management suite we just shipped. Now with Roadmunk, you can: Capture, manage and analyze customer feedback in one organized place Create a backlog of customer-validated product ideas Systematically surface high-impact ideas using built-in prioritization templates Commit to ideas by promoting them to your roadmaps In this season’s kick off episode, Roadmunk’s own co-founder and CEO Latif Nanji chats about how our new feedback and idea management suite will help product teams.

26 MINMAR 24
Comments
Customer driven roadmapping - Latif Nanji @ Roadmunk

A tool kit for hyperscale - Nick Caldwell @ Looker

During rapid growth, a company runs the risk of creating silos and diminishing overall productivity. There needs to be a balance between being independent, yet engaged with company’s business goals, which sometimes means a complete reorganization of the company’s org structure. In this episode, Nick Caldwell, Chief Product Officer at Looker, shares three items in his tool kit for hyperscaling. He says although the tool kit isn’t prescriptive, you can pick and choose what fits best for your company. If you liked what you heard, please rate, review and subscribe! Find us oniTunes,Google Play orSpotify, or wherever you get your podcasts. Or get the latest episodes delivered right to your inbox by subscribinghere.

54 MIN2019 DEC 3
Comments
A tool kit for hyperscale - Nick Caldwell @ Looker

How to retain the all-stars you've hired - David Cutler @ Spotify

After the long, stressful and expensive process of hiring and onboarding a new employee to your team, what comes next is retaining the all-star you’ve just hired. Product companies with a low talent churn creates stronger company culture as well as loyalty. However, building a retention culture isn’t easy and it often takes up a lot of the PM’s time. In this episode, David Cutler, a Product Director at Spotify, says you need to extract the highest value from someone in your product company by figuring out how each individual thrives at work. If you liked what you heard, please rate, review and subscribe! Find us oniTunes,Google Play orSpotify, or wherever you get your podcasts. Or get the latest episodes delivered right to your inbox by subscribinghere.

30 MIN2019 NOV 19
Comments
How to retain the all-stars you've hired - David Cutler @ Spotify

Over communicating is the key to alignment - Priya Wellington @ Medium

Getting stakeholder alignment is an idea in the product world that seems like an obvious objective, but it’s often one of the toughest parts of a PM’s job. It’s worth investing the time to make sure everyone’s on board with your business objectives even if it feels redundant. In this episode, Priya Wellington, the Group PM at Medium, says over communicating is key to aligning stakeholders, especially at media companies where the editorial department is a major stakeholder. She adds that frequent communication, in-person or online, allows people to know they're being heard, even if the ideas aren't acted on right away. If you liked what you heard, please rate, review and subscribe! Find us oniTunes,Google Play orSpotify, or wherever you get your podcasts. Or get the latest episodes delivered right to your inbox by subscribinghere.

27 MIN2019 NOV 5
Comments
Over communicating is the key to alignment - Priya Wellington @ Medium
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