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Undoing Marketing

Boivin, Gaudet

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Undoing Marketing

Undoing Marketing

Boivin, Gaudet

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Followers
0
Plays
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About Us

Podcast by Boivin, Gaudet

Latest Episodes

Don't Blame Maroon 5 - Halftime Needs Undoing

While Maroon 5 gets scathed on social media, and old guys like us yearn for The Who at halftime...undoing the format springs forth new ideas. Music: "Running Down a Dream"; Tom Petty and the Heartbreakers undoing plays amazing music under license by SOCAN

8 MIN2019 FEB 5
Comments
Don't Blame Maroon 5 - Halftime Needs Undoing

Bumble Undoes Dating

Superbowl games, and ads therein, come and go, but once in a while a message sticks and changes a brand's fate forever. Bumble may have done so with the "itsinhercourt spot. Music: "Soul Survivor"; Rita Ora undoing plays great music under license by SOCAN

8 MIN2019 FEB 4
Comments
Bumble Undoes Dating

What to Make of a Prairie Rainstorm in January

A rainstorm in Calgary, Canada in January is not on its own "proof" of climate change, but if it makes you think of climate change, don't stop there. Music: "(Nothing But) Flowers"; Talking Heads undoing plays great music under license by SOCAN

9 MIN2019 FEB 1
Comments
What to Make of a Prairie Rainstorm in January

Pushing Medical Cannabis Back into the Spotlight

While cannabis producers in Canada scramble to meet supply of the legalized recreational market, the medical cannabis space is ripe for a new surge in demand. Music: "And the Healing has Begun"; Van Morrison undoing plays great music under license by SOCAN

11 MIN2019 JAN 31
Comments
Pushing Medical Cannabis Back into the Spotlight

Globetrotters Still Relevant

The Harlem Globetrotters still deliver value...even if they don't shoot as accurately as you remember. Music: "Sweet Georgia Brown"; Brother Bones and his Shadows undoing plays great music under license by SOCAN

7 MIN2019 JAN 30
Comments
Globetrotters Still Relevant

Why We Do It

Simon Sinek says "people don't buy what you do, they buy why you do it." So why do we do the daily undoing? Music: "A Change Will Do You Good"; Sheryl Crow undoing plays music under license from SOCAN

7 MIN2019 JAN 28
Comments
Why We Do It

Microsoft Addresses Unintended Consequences

Microsoft announces $500M housing giveback for its hometown of Seattle. Music: "Kind and Generous"; Natalie Merchant undoing plays great music under license by SOCAN

6 MIN2019 JAN 24
Comments
Microsoft Addresses Unintended Consequences

Gillette Rolls the Dice on Beleivability

Gillette's viral ad, in the end has generated more attention toward the brand than a traditional media spend could ever achieve. But is it the right attention. Music: "With Arms Wide Open"; Creed undoing plays great songs under license of SOCAN.

7 MIN2019 JAN 23
Comments
Gillette Rolls the Dice on Beleivability

SWOTTING Crickstart

Today we complete the LOOC (Learning out of class) activity on Canadian based "Crickstart", with some small fill in the blanks of a SWOT analysis. Music: "Instinct Blues"; The White Stripes undoing plays great music under license of SOCAN

6 MIN2019 JAN 22
Comments
SWOTTING Crickstart

Swotting Crickets

Swotting Crickets by Boivin, Gaudet

6 MIN2019 JAN 20
Comments
Swotting Crickets

Latest Episodes

Don't Blame Maroon 5 - Halftime Needs Undoing

While Maroon 5 gets scathed on social media, and old guys like us yearn for The Who at halftime...undoing the format springs forth new ideas. Music: "Running Down a Dream"; Tom Petty and the Heartbreakers undoing plays amazing music under license by SOCAN

8 MIN2019 FEB 5
Comments
Don't Blame Maroon 5 - Halftime Needs Undoing

Bumble Undoes Dating

Superbowl games, and ads therein, come and go, but once in a while a message sticks and changes a brand's fate forever. Bumble may have done so with the "itsinhercourt spot. Music: "Soul Survivor"; Rita Ora undoing plays great music under license by SOCAN

8 MIN2019 FEB 4
Comments
Bumble Undoes Dating

What to Make of a Prairie Rainstorm in January

A rainstorm in Calgary, Canada in January is not on its own "proof" of climate change, but if it makes you think of climate change, don't stop there. Music: "(Nothing But) Flowers"; Talking Heads undoing plays great music under license by SOCAN

9 MIN2019 FEB 1
Comments
What to Make of a Prairie Rainstorm in January

Pushing Medical Cannabis Back into the Spotlight

While cannabis producers in Canada scramble to meet supply of the legalized recreational market, the medical cannabis space is ripe for a new surge in demand. Music: "And the Healing has Begun"; Van Morrison undoing plays great music under license by SOCAN

11 MIN2019 JAN 31
Comments
Pushing Medical Cannabis Back into the Spotlight

Globetrotters Still Relevant

The Harlem Globetrotters still deliver value...even if they don't shoot as accurately as you remember. Music: "Sweet Georgia Brown"; Brother Bones and his Shadows undoing plays great music under license by SOCAN

7 MIN2019 JAN 30
Comments
Globetrotters Still Relevant

Why We Do It

Simon Sinek says "people don't buy what you do, they buy why you do it." So why do we do the daily undoing? Music: "A Change Will Do You Good"; Sheryl Crow undoing plays music under license from SOCAN

7 MIN2019 JAN 28
Comments
Why We Do It

Microsoft Addresses Unintended Consequences

Microsoft announces $500M housing giveback for its hometown of Seattle. Music: "Kind and Generous"; Natalie Merchant undoing plays great music under license by SOCAN

6 MIN2019 JAN 24
Comments
Microsoft Addresses Unintended Consequences

Gillette Rolls the Dice on Beleivability

Gillette's viral ad, in the end has generated more attention toward the brand than a traditional media spend could ever achieve. But is it the right attention. Music: "With Arms Wide Open"; Creed undoing plays great songs under license of SOCAN.

7 MIN2019 JAN 23
Comments
Gillette Rolls the Dice on Beleivability

SWOTTING Crickstart

Today we complete the LOOC (Learning out of class) activity on Canadian based "Crickstart", with some small fill in the blanks of a SWOT analysis. Music: "Instinct Blues"; The White Stripes undoing plays great music under license of SOCAN

6 MIN2019 JAN 22
Comments
SWOTTING Crickstart

Swotting Crickets

Swotting Crickets by Boivin, Gaudet

6 MIN2019 JAN 20
Comments
Swotting Crickets
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